Augmented Reality for Enterprise Alliance

Start Your Augmented Reality Journey Here

Intro to Augmented Reality

The AREA and its members are developing high-quality content that can form the basis of a more precise and fruitful dialogue around AR.

Enterprise Augmented Reality is a technology and industry filled with hype, the AREA seeks to provide factual, neutral and relevant information about the tools available, application possibilities, methods of implementation and return on investment. Once we have a shared conceptual foundation, we can discuss the concrete benefits of AR, as well as the risks of introducing AR in the enterprise with our audiences. This page is designed to be an AR Primer; you will find a variety of resources and recommendations to begin your AR journey.

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Putting AR Into Action

Eager to get past the hype and hyperbole around enterprise Augmented Reality? You’ve come to the right place. Here the AREA provides factual, neutral, and relevant information about the tools...

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Enterprise AR Use Case Development Framework

Why the Framework? The AREA created the Enterprise AR Use Case Development Framework to help organizations overcome these obstacles. By following the Framework’s detailed, step-by-step process, an organization can consider...

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Content for AR Applications – a Primer

Many companies have made significant investments in developing 2D and 3D content for applications such as product design, mechanical and electrical engineering, manufacturing, training, and customer service. As these organizations...

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Atheer’s Augmented Reality Maturity Model

Get started by downloading the AR Maturity Model then read more about the model itself and how AR has gained a voice in the C-suite in this informative blog article.

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Smart Glasses Selection: 3 key criteria to consider

Proof of Concept time At this point you will not be making final decisions as you will presumably plan a Proof of Concept project to test the hardware, the software...

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The Ultimate Guide to AR Pilots

Get helpful tips and learn how to: Plan your pilot Pick the right use case Pick the right AR solution Build end-user buy in Deploy the pilot Assess the outcomes...

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How to Get Beyond the “Cool Demo” to Full Deployment

The cool demo can result in a so-called “proof of concept purgatory” where enterprises get locked into a sequence of demonstrations but fail to move beyond these to proceed with...

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6 Steps to Improving Acceptance and Adoption of AR Technology in the Workplace Through Communication

In order to improve worker adoption of technology-based tools, like Augmented Reality (AR) enabled devices, employers and manufacturers can apply principles of communication theory and pedagogy. We’ve published a white...

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Starting the Enterprise Augmented Reality Conversation

The AREA and its members are developing high-quality content that can be the basis of more precise and fruitful dialog than we often have today. Once there is a shared...

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Three Key Elements of an Enterprise AR System

It is helpful to think of AR as being a “plate” sitting upon three key elements: content (data), hardware and software. Content The information revolution of the last century has...

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